Transport Direct (and Traveline) [25 June 2004]

Transport Direct is an information "portal" which will provide the U.K. with a travel information service that can present the public with comparisons of travel options whether using public transport or private travel modes. Using the Internet as its primary delivery medium, Transport Direct seeks to offer a "one-stop shop" journey planning, booking and payment service. Traveline is a telephone service for public transport, particularly bus, operated using regional call centres. Research for these consumer choice areas is principally to find out better ways to deliver the information services, and to monitor their use and benefits; and to meet market needs.